Think big. Think fast. Think ahead: Commercial operations evolved
05/27/2021
45 min watch
Businesses in start-up mode generally tend to focus on generating sales and building their brand without placing much emphasis on streamlining internal processes and implementing best in class operational tools. That is until it becomes an issue, and at this point processes have already become inefficient, and departments are siloed.
Ensuring that revenue operations processes are pacing with growth of your business and at the same time trying to get a business off the ground (or retrospectively starting a digital transformation journey,) can be a daunting thought for many businesses.
Presented by
Ash Finnegan
Digital Transformation Officer Conga
Ash Finnegan
Digital Transformation Officer Conga
Ash Finnegan is Digital Transformation Officer at Conga, where she focuses on customer and partner transformation programs. With over 20 years of experience in the digital space, Ash works with sales and marketing teams on the positioning of the Conga Suite, as well as looking at Conga’s own internal operational processes to see where and how she can improve the use of its own technology.
Prior to Conga, Ash held various leadership positions at High-Tech and Technology companies. Her passion is to take real-world problems and apply technical solutions to them – identifying and removing operational roadblocks, aiding corporate growth, and increasing profitability.
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